In order to create the narrative we had to film each part of our storyboard. Once we had done this we put all the shots in the editing software and started positioning the shots according to the story board in order for the narrative to be clear to the audience. Eg. If the video started with Gail and John the narrative would have a whole new meaning. Once we had sorted out the narrative we started swapping shots round wich fitten better with the timing of the song without changing the narative e.g. bennie walking down the street (which he does a few times).
Through out the music video we made sure when we changed shot that the cut was to the beat. We did this as it is a convention of music videos in genral and the cuts would look unnatural if they were not cut to the beat perfectly. In oder to achive this we listened to the song and looked at the visual as one and would reposition the fottage or cut it short in order for it to cut to the beat. A perfect example of this is the first couple of seconds of the song. The song starts with the drummer tapping the hi-hat (cymbal) 4 times. For each tap we had a different shot of Bennie and Gail happy together.
we played the song through speakers wile the band was performing in order to keep them in time. As the band was lip singing when we put the footage into the editing software we could only hear the song in the background. This made it easy to match up the lip syncing as we had to make sure the song in the background from recording fitted up perfectly with the music we had placed in the editing software. Due to the lip syncing task we were set at the begining of this course we were all capable of sorting the lip syncing in the video.
Although, I think the editing was a success if I was able to refilm and reedit, I would instruct Bennie to not move around as much as we has to discard several shots as Bennie kept hoping in and out of the frame, this was particually during the close up shots.